An interactive one day program designed for senior managers interested in implementing a sustainability program in their organization or individuals tasked with leading a sustainability initiative. We begin with a top-leadership perspective on sustainability: Firms have implemented sustainability programs to reduce costs, manage risks, build reputation, brand products and express values.

Given the wide range of goals assigned to sustainability programs, it is important to understand the need to develop a clear vision of what will be achieved through sustainability efforts.

Implementation:
• Designing the mandate of a sustainability office or executive to lead new initiatives
• Strategies toward incorporating external stakeholders into an on-going dialogue as a source of ideas and support
• The criteria and processes by which individual projects are chosen and evaluated
• Aligning vision of sustainability with the internal capabilities including marketing &
operations

Functional strategies designed to achieve sustainability goals:
• New approaches toward internal operations that have led firms to reduce costs while
decreasing their environmental footprint.
• Explore the issues involved in selling and branding sustainable products, including
marketing and product certification.
• Examine the need to align functional strategies with broader organizational vision
and strategy.

Teaching Method
The program is interactive designed for participants to think through the full range of issues and challenges in implementing a sustainability program within their own organization. To achieve this goal, we will use an extended case analysis of Walmart’s sustainability initiative.

In partnership with the Sam M. Walton School of Business at the University of Arkansas, the Darla Moore School of Business has conducted over 25 interviews within Walmart about the lessons learned from its experience in sustainability. The cases developed through this project will represent the primary course material for this program. Participants will learn about Walmart’s experience as they discuss the opportunities and challenges of implementing a sustainability program within their own organization.

Here’s what you’ll learn:
• Understanding the broad range of social and economic forces driving corporate
sustainability (CS) programs
• Communicating to stakeholders the business and social cases for a CS program;
• Envisioning the possible range of goals that a CS program might encompass;
• Identify actionable goals that are most appropriate for your organization;
• Design an implementation plan to achieve sustainability goals and objectives.

The Balanced Scorecard is a widely used concept that helps managers at all levels monitor results in their key areas. The Balanced Scorecard process was launched from an HBR article titled "The Balanced Scorecard – Measures That Drive Performance" and later by the best-selling book The Balanced Scorecard: Translating Strategy into Action. There’s nothing new about using key measurements to take the pulse of an organization. What’s new is the process of broadening the scope of the measures to include four key performance areas: financial performance, customer knowledge, internal business processes and learning and growth.

Measuring what Really Counts - Insights and Your Business Acumen gives you effective strategies for monitoring current performance and techniques for capturing how well your organization is positioned to perform well in the future. Using The Balanced Scorecard, you’ll learn management techniques that have proven equally effective for corporations, nonprofits and governmental agencies.

Here’s what you’ll learn:

Program Fee: 

The program charge includes
• Tuition
• Preparatory materials and class materials
• Parking at the Executive Education Center
• Select meals, refreshments and coffee breaks.

Cancellation Policy:

All travel arrangements and accommodations must be made by the applicant and are not included as part of the program costs.

The registration fee is fully refundable 45 days or more in advance of the program start date. Due to inherent upfront planning costs and limited opportunity to refill an individual participant’s slot, the following refund schedule will apply:

• 50% of the tuition if canceled from day 44 to day 15 prior to program start

• No refund is possible if canceled within 15 days of the program start

We can accept transfers to an alternate qualifying program. All transfer notices must be received AND APPROVED at least 3 weeks (21 days) prior to the start of the program. Transfer requests received less than 3 weeks before a program start are subject to a $100 US transfer charge.

Substitute participants for registrations can be accommodated with at least one week’s (7 days) advance notice.

By submitting a registration you agree to attend the program and pay the invoice by the due date. Any payments received after the due date will incur a $50 late charge. Registrations received less than 30 days before the start date of a program are due immediately.

For questions or additional information, please contact us at 803.777.2231 or 800.393.2362.